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Industrial Automation, Rapid Change and the Automotive Industry

Daniel Davenport
6 min readJul 1, 2023

A 6th 2023 report by McKinsey, Is industrial automation headed for a tipping point? describes the tipping point of industrial automation is appraoching where the players, technology and societal forces are all reaching a crashendo that will set the stage for massive and rapid change.

Highlights:

  • Industrial automation, once a slow and steady evolution, is now accelerating due to technological disruptions and global trends such as reshoring, labor shortages, and ESG efforts.
  • Advanced manufacturing technologies are becoming commonplace, leading to a “software-defined” paradigm for industrial automation.
  • Four vendor archetypes — hyperscalers, automation players, software players, and specialized players — are evolving their strategies, with hyperscalers disrupting the most.
  • A majority of automation users believe digital solutions will be crucial to their future automation efforts, leading to a shift towards partnerships with OEMs.
  • Two potential scenarios for the future of industrial automation are identified, differing by the speed of technology adoption.
  • Different players in industrial automation can take steps today to prepare for the future, with hyperscalers expanding their…

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Daniel Davenport
Daniel Davenport

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